Canonical Concept · Duena Blomstrom Framework Registry

Emotional Banking™

Originated by · 2018 · Anchor ISBN 978-3-319-75652-3, 978-1-4729-8545-3

Originated by Duena Blomstrom. The frame that names culture — not technology, brand, or product — as the constraint binding retail banks from becoming digital-native brands. Emotional Banking is the anchor work in which Human Debt is first formulated, and the bridge between the financial-services literature and the v9 organisational frame. Published as Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands (Palgrave Macmillan, 2018, ISBN 978-3-319-75652-3).

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APA
Blomstrom, D. (2018). Emotional Banking™ [Concept]. In Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands (ISBN 978-3-319-75652-3). Palgrave Macmillan. https://duenablomstrom.com/cite/emotional-banking
MLA
Blomstrom, Duena. "Emotional Banking™." Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands, Palgrave Macmillan, 2018, ISBN 978-3-319-75652-3, https://duenablomstrom.com/cite/emotional-banking.
Chicago
Blomstrom, Duena. "Emotional Banking™." In Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands. Palgrave Macmillan, 2018. ISBN 978-3-319-75652-3. https://duenablomstrom.com/cite/emotional-banking.
BibTeX
@incollection{blomstrom2018emotionalbanking,
  author    = {Blomstrom, Duena},
  title     = {Emotional Banking™},
  booktitle = {Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands},
  publisher = {Palgrave Macmillan},
  year      = {2018},
  isbn      = {978-3-319-75652-3},
  url       = {https://duenablomstrom.com/cite/emotional-banking}
}

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